Lacoste is a very renowned French brand of apparel in the line of sports. The brand has a wonderful beginnings way back in 1933 founded by Rene Lacoste and Andre Guillier. The former is a well-known tennis player, whose clothes are tailored for himself to be worn during his tournaments. Eventually, the potential of the Lacoste sportswear to the fashion industry and apparel market was recognized and became identified worldwide with its famed logo, "green crocodile".

Sometime in 1963, Bernard Lacoste, son of Rene took charge of the management and presidency of the Lacoste company and able to introduce variations of its sports clothing brand production. Since then, Lacoste sportswear expanded with other items, which includes watches, footwear, sunglasses and perfumes. The new additions were greatly accepted in the fashion world.

The Lacoste brand became wider and wider that more products were added like belts, bags, caps, hats and a lot more. Further, the Lacoste sportswear caters not only to men's wear and accessories, but also to women and children. It also has a collection of "Limited Edition" products. Aside from that, Lacoste has a superb fabric, awesome design and style making the wearer elegant and fashionable.